A student management software solution developed for training organisations in the vocational education sector in Australia.
Targeting those in the vocational education industries, the software aims to be a cost-effective, ‘no-frills’, student management solution.
I created the logo and brand identity for this product. In addition to brand assets and stationery, I also developed a simple WordPress site for potential customers to learn about the product and make inquiries.
As a low-cost solution, the focus was on conveying the brand as reliable, trustworthy, and easy-to-use.
A vibrant, warm yellow colour is the defining element of the brand and communicates a childlike playfulness.
